Gossamer Wings


Gossamer Wings

The Bespoke Fragrance Experience: custom Designed Fragrances

The Bespoke Scent Design for Businesses

Wouldn’t you love to have a signature fragrance that is exclusive to your store?

My name is Cheri Haug and I design custom (bespoke) fragrances for boutiques, salons, restaurants and any business that offers unique products to its customers. Together we can create a fragrance that represents the unique experience that your business provides for its clients. I will work with you to design a fragrance that your customers will be thrilled to own.  Every spray will remind your client of a fabulous visit to your shop. You can’t miss with a fragrance that is available nowhere else!

I make perfume, eau de parfum and cologne. The fragrance can be anything you want it to be; feminine, masculine or unisex. It can be earthy or fresh, sensual or exotic; anything! You have complete control over the fragrance that will bear the name of your business.

Cheri with Fieldnotes perfume display at la crosse distilling

Signature Fragrances Build Brand Recognition

Wouldn’t you love to have your own fragrance collection?

I can design custom perfumes, solid colognes, room sprays, linen sprays and body mists. Together we can create fragrances that represent the quality, friendliness and ambiance of your business.

 A signature fragrance that is associated with your brand will forever evoke emotions and memories connected to the customer’s experience in your salon, design studio or boutique. I will work with you to find just the right scent to create that lasting impression on the client which in turn helps to develop brand recognition and loyalty. Every spray will remind your customers of their fabulous visit! 

You can’t miss with a product line that is sold exclusively in your store!

Metropolitan Salon & Spa

How it Works

We will find a time for you and your business partner to meet at my perfume studio on the south side of La Crosse, only 7 minutes from downtown. During our first meeting, you will get a crash course in perfume design. You will learn about the various elements, notes and fragrance families that define a perfume. Then we will get to work developing a concept for your first branded fragrance.

And here’s the fun part. You will then get to explore, sample and play with my fabulous collection of  essential oils and fragrance oils.  This process takes only about an hour or so.  When I have a good idea of what you like, I will begin work on the composition.

Before our next meeting, I will work out different variations on the formula. When we meet, I will present the first drafts of your fragrance for you to try. I will get your thoughts and ideas on what if anything needs to be changed.

From there, we can make adjustments to the composition until we find the fragrance that expresses the personality of your business.

Throughout this process we will explore ideas for what to name your first branded fragrance, what we want the label to look like and what bottle style best suits the mood, vibe and style of your business.

This all may seem complicated, time consuming and expensive. In reality, it’s a lot of fun, it’s amazingly affordable and your time commitment is only about one hour at our first meeting, another hour for our second meeting and maybe a half hour for our third meeting. Feel free to call me for details on pricing.

Your customers love your style and they will adore your unique fragrance!

Call me! Let’s set something up!

Fieldnotes 27 for La Crosse Distilling Co.


“Bespoke” isn’t a word you hear every day!  The word “bespoke” evolved from the verb “bespeak,” meaning to speak for something.  It came to mean that an item of clothing or shoes was custom made. In other words, the customer “has spoken.” In modern usage it refers to any goods that are custom made and it implies exclusivity and limited production of the product.

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